Projektübersicht
- Kunde
- Turnview Consulting GmbH
- Branche
- Business Consulting
- Projektart
- Web Renewal, Technical Modernisation & Marketing Strategy
- Zeitraum
- 2026
Die Herausforderung
Turnview Consulting had a recognisable brand and logo built up over years, but the website behind it was running on an outdated technical base: slow, hard to maintain, and not built for the marketing or automation the business now needed. Rebuilding from scratch risked losing what clients already recognised.
The brief was to renew the web presence without erasing the identity, keep the original touch and logo intact, modernise the technical foundation underneath it, and layer on an ongoing consulting relationship covering future marketing decisions and AI adoption.
Unsere Ziele
Rebuild the website on a modern technical stack while preserving the existing logo and visual identity
Improve site performance, maintainability, and scalability without a full brand overhaul
Develop a marketing concept aligned with Turnview's consulting positioning
Establish an ongoing advisory role for future marketing decisions and platform updates
Map a practical roadmap for integrating AI into Turnview's client-facing and internal workflows
Prozess
- 01
Brand Audit
Reviewed existing logo, visual identity, and site structure to define what had to stay untouched versus what needed technical replacement.
- 02
Technical Rebuild
Rebuilt the website on a modern framework, faster load times, cleaner codebase, and a foundation ready for future marketing tooling and integrations.
- 03
Marketing Concept
Developed a marketing concept and messaging framework tailored to Turnview's consulting positioning and target clients.
- 04
AI Roadmap & Ongoing Consulting
Set up an advisory arrangement covering future marketing decisions, site evolution, and a phased plan for integrating AI into Turnview's workflows.
Ergebnis
Turnview Consulting now runs on a modern, maintainable technical base while keeping the logo and visual identity clients already recognise. The site is faster, easier to update, and ready to support the marketing concept built alongside it.
The ongoing consulting arrangement gives Turnview a partner for future marketing decisions and a concrete path toward AI-supported operations, rather than a one-off rebuild that goes stale.